Tag Archives: Areas

Allstate Insurance Company Holiday Teen Driving Hotspots Study Reveals Areas with Highest Rates of Deadly Teen Crashes from Thanksgiving through New Year’s Day : Study part of Home for the Holidays teen safe driving campaign to urge parents and teens to have a conversation about smart driving during the holiday season and sign Allstate’s Parent-Teen Driving Contract

NORTHBROOK, Ill. (PRWEB) December 3, 2008

The Allstate Holiday Teen Driving Hotspots Study found that the 10 deadliest hotspots for fatal teen crashes among the nation’s 50 largest metro areas (a central city and its surrounding counties) from Thanksgiving through New Year’s Day are:

The Areas Most Fragile Babies Have a New Home

Washington, DC (Vocus) May 19, 2009

Twenty-eight fragile newborns have a new home at Childrens National Medical Center. The 54-bed, state-of-the-art Neonatal Intensive Care Unit (NICU) opened Sunday, May 17, when the babies were transported from the existing NICU. At 35,000 square feet, the new NICU is approximately four times larger than the old unit.

This is a dream come true for our staff, patients, and families, said Billie L. Short, MD, Chief of Neonatology at Childrens National. This NICU was designed with input from our families, nurses, and medical care team members, and we couldnt be more proud of this unit.

The 54-bed NICU at Childrens National is the only Level IIIC NICU in the region, the highest distinction available by the American Academy of Pediatrics. That ranking is conferred on NICUs that, among other cutting edge services, offer ECMO (extra corporeal membrane oxygenation or heart/lung bypass).

Other features of the new NICU include:


Email Marketing and Social Marketing Are Key Focus Areas for Small Businesses in 2012

Toronto, Ontario (PRWEB) January 25, 2012

Email marketing and social media are amongst the key marketing focus areas in 2012, according to a study by Elite Email of 1,000 small business owners in North America. Although many business owners report to be optimistic about the year ahead, they are also trying to cut costs while increasing awareness, which makes email marketing and social marketing on networks such as Facebook and Twitter the ideal candidates for their marketing spend.

Some of the highlights of the study are that 63% of small businesses plan on increasing their email marketing budget, and 58% plan on increasing their social media budget in 2012. With stronger acceptance by consumers to join a businesss mailing list, 86% of respondents reported that the ROI from email marketing activities during 2011 exceeded expectations. There is clearly a strong linkage between email and social media, with 60% of respondents saying their content strategy on social networks is often driven by the content of their email marketing campaigns.

The study also identified recent adopters of email marketing programs to analyze the primary reasons for adding email into the marketing mix. A recent adopter was defined as anyone who started using email marketing solutions within the past 3 months.

Of the business owners who qualified as recent adopters, 81% cited the cost benefit over printed flyers as a key reason to shift dollars from print to online direct marketing media. With an email solution, there are no expensive printing fees, postage fees or design fees, which makes it far more appealing than traditional printed flyers.

Twenty nine percent of recent adopters cited the environmental benefit of not wasting paper as a reason they moved to a digital advertising medium. In an effort to make their small business appear more green and eco-friendly, these businesses wanted to stop sending paper-based advertisements to their customers and, instead, send more environmentally conscious email campaigns or social network updates.

The reporting and analytics available when doing small business email marketing was also listed as a reason for adopting email by 34% of small business owners. The trend appears to be that businesses want to spend their money wiser to maximize ROI, and when they can see a detailed report listing what is working well and what is not working at all, they can better tailor their marketing message for the future. This is a big advantage that marketing by email has over other traditional methods.

The item listed as the top priority in 2012 by the majority of the 1,000 small business owners in the study with regards to email was to grow their opt-in mailing list, whereas the goal on social networks was to increase the amount of likes and followers. The larger an organizations permission-based mailing list, the better it can utilize email marketing software to launch promotions and drive sales or achieve business goals. In much the same fashion, the more likes and followers an organization has, the more it is able to post quick status updates and engage a mass amount of people.

About Elite Email

Elite Email is a leading North American email marketing service provider (ESP) that has been helping customers achieve greater email marketing results for almost 10 years. The Elite Email cloud-based (software-as-a-service) platform allows organizations of all sizes to build and grow their mailing list, create eye-catching emails, and track results with detailed reports and analytics. All services are backed by Elite Email’s outstanding support and customer care.

Elite Email has been featured on TV, radio and print media and is a member of the Email Experience Council, eMarketing Association, Better Business Bureau, Canadian Federation of Independent Business, Vaughan Chamber of Commerce and Toronto Board of Trade. Elite Email is the only Canadian company listed by the Utah and Michigan Child Protection Agency as a compliant sender. Elite Email recently won the Business of the Year award at the Toronto Board of Trade Business Excellence Awards.

For more information visit: http://www.eliteemail.com